PROACTIVE SOIL MANAGEMENT and WATER CONSERVATION SOLUTION

Save our Water | Save your Soil | Save on Costs

“GroundWorx® was founded under the belief that a future where humanity is managing vital resources is fundamentally more sustainable than one where we are not. Today, GroundWorx is actively developing the technologies to make this possible, with the ultimate goal of conserving water and energy and decreasing harmful toxins released into the environment.”

GroundWorx® is a Ground and Weather Intelligence Software as a Service (SaaS) that monitors and alerts on vital soil and weather readings. This service includes a patented, stand-alone mobile wireless soil and turf sensor and robust and secure cloud software dashboard and apps utilizing machine learning and Artificial Intelligence (AI) technologies.

Deployed along with the GroundWorx GX-1 Platform® Microweather Station, this virtually invisible solution gives golf course General Managers and Superintendents a holistic view of golf course soil and weather data points, allowing for better golf course management, a uniform playing surface, and the ability to protect their courses from certain funguses and potential disease outbreaks.

Introducing the GroundWorx

GX-1 Platform

Our GX-1 Platform® Hardware Features

 
Invisible Deployment
GroundWorx GX-1A & GX-1F wireless soil sensors (patented) are placed underground in greens, and tees boxes and at ground level in fairways. Undetectable to golfers on the course, our in-ground GX-1 Platform® provides vital micro weather, soil and turf data needed to keep golf courses healthy and green.

Reliable Connectivity
Our wireless antennas provide a strong signal and we support multiple wireless carriers for fail-over and failsafe redundancies.

Power Efficient Sensors
With our ultra-low power GX-1 PCB board design, our proprietary battery packs provide years of power and are warrantied for the life of our service.

Secure Data
The GroundWorx service is available on all your devices utilizing our encrypted & redundant cloud data services.
Flexible Placement & Spot Sampling
For golf, place in fairways, greens, tee boxes, rough, landscape beds and common areas. There is no limitation to where sensors can be placed using our "Always-on Connectivity". Along with our Sync spot-checking device, we have your golf course covered.


Adjustable Depths
Adjustable sensor depth for your region's optimal underground soil and turf measurements.

Standalone Sensors
With no line-of-sight or multiple component requirements, our state-of-the-art wireless sensors operate autonomously.

Packages & Warranty
Available in a large range of service packages with annualized or multiple-year terms, our hardware is warrantied against failure or defect for 3-Years.

A Leadership team that is focused on delivering a meaningful solution for the Agricultural, Commercial Landscaping, Sports Fields, and Golf Course Industries across the Globe.

GroundWorx has a Leadership Team with over 150 Years of Experience in Tech, Manufacturing, and Hospitality.

The GroundWorx Executive Leadership team comprises experienced technology, hospitality, and golf industry executives. Many are entrepreneurs and have had successful companies in the wireless and software industries, giving the team a deep breadth of understanding of the Internet of Things (IoT).

  • Brad David (Founder, Chairman & CEO) Brad is an entrepreneur with a proven track record in developing companies and delivering solid high-tech products and services. Over his 30-year career in the wireless industry, Brad has founded four companies and advised many others. Brad has worked in the IoT space for the past 10+ years and has created industry-first products in the soil & turf, fuel tank, and pest control marketplaces. Brad conceptualized and co-invented the GroundWorx GX-1 Platform SaaS solution. Brad is the driving force behind the go-to-market plan for the service, has set up all of our sales channels, and has recruited top-tier worldwide Sales Agents in the golf and commercial landscaping industries.

  • Diego Borrego (President & CTO) Diego is a talented business and technology leader who envisions and executes technical and operational strategies that result in strong bottom-line results. A seasoned executive with almost 30 years of management experience building and shaping lean organizations and product development teams to create and invigorate high-tech companies. Having received his master’s degree (Master of Science Engineering and Technology Management) from MIT, Diego founded Networkfleet. He worked in many senior management positions at some of the largest automakers in the world, including General Motors and Delphi. Diego also served as CTO of Morey Corp. for four years and has helped GroundWorx™ build a strong and lasting relationship with our chosen manufacturer.

  • Wade Williams (Exec VP & CIO) Wade specializes in building and leading high-performing software engineering teams. He is responsible for providing the vision and strategic leadership of technical product development operations, including managing system infrastructure, security initiatives, and product service levels.  Previously, Wade served as CTO for OrderMyGear, CTO for Zego, Senior Software Engineer for the United Nations International Labor Organization (ILO) and held various technical positions at Science Applications International Corporation (SAIC).  Wade has a Computer Science/Mathematics degree from Point Loma Nazarene University in San Diego, co-inventor on three US Patents for Internet-based Vehicle Diagnostic Systems, served on the Web Services Advisory Board of the University of California San Diego, and served as the Chairman of the Tech San Diego CTO Roundtable.

  • Tom Kim (VP, Operations & Finance) Tom is a seasoned Finance and Operations leader with over 17 years of experience in the SaaS and technology sectors, driving financial strategies for innovative tech companies. He has a strong track record of leading strategic growth and profitability initiatives for both large public organizations and startups. Tom is highly skilled in budgeting, forecasting, and managing financial processes for M&A activities and investor funding rounds. With expertise in aligning financial goals with business objectives, he consistently delivers insights that enhance revenue growth and operational efficiency. At GroundWorx, Tom plays a pivotal role in driving financial strategy and operational excellence, ensuring the company’s continued growth and success in the water conservation technology space.

  • Craig Kirkpatrick (VP, Manufacturing & Logistics) Craig is an engineering executive with experience in IoT and automotive electronics manufacturing, operations, and product development across North America, Asia and Europe. With leadership experience at General Motors, Networkfleet and Verizon, and Master’s degrees in engineering and business from Cornell, Craig has applied his expertise by leading engineering teams, improving operational efficiencies, driving cross-functional teams to deliver products to market, and ramping manufacturing capacity for high-quality electronics. Craig’s core competencies include Manufacturing Strategy & Deployment, Vendor/Partner Relationships, Product Development and Engineering Project Management. He is also a practitioner of Lean/Six Sigma methodology and holds a black belt certification. 

  • Steve Loudon (VP, Electrical Engineering & Firmware Development) Steve is an electrical engineer with 30+ years of experience in the development and deployment of automotive electronic systems, including safety systems – airbag controller and vehicle stability systems and aftermarket electronics – fleet management controller. Wide breadth of electronic subsystem experience, including motion and location sensing, hydraulic and electrical actuation, and cellular data communications. Experience applying engineering and management skills in multiple domains – electronic design and manufacture, firmware design, development and testing, as well as engineering development process definition.

  • Luis Saldana (VP, Software Development) Luis has 25+ years of experience in the software industry. He has been a business and technology leader for international service suppliers. His interests are focused on the IoT, automation, digital transformations, and connected-devices ecosystems. Previously, Luis served as a business development leader and technology officer, he has held positions in operations, account management, software-application engineering. Luis is now dedicated to create value through data analysis and digital processes innovation. Luis has MBA and BS from Monterrey Tec.

  • Board Of Directors

    • Brad David (Chairman)

    • Diego Borrego - President & CTO

    • Dennis Clark - Former Hospitality Executive

    • Kelly Hill - CEO of Asset One Inc.

    • Vince Petrella - Former CFO, Morey Corp.

      Advisors & Consultants

      • Shawn Emerson

      • Gary Hallberg

      • Robert Jones

      • David Melody

      • David Ludwick

      • Brandon Mahrt - Ballard Spahr LLP

      • Julia Proudlove (CPA, CVA, CGMA) - Hersman Serles Almond

      Distribution Channels

      • Ewing Outdoor Supply (United States)

      • Living Turf (Australia & New Zealand)

      • Triad Turf Solutions (Canada)

      • GLK Turf Solutions

Proud Members of: